US-based Martian Watches has entered the Indian market with a Martian Notifier smartwatch for Android and iOS users at a budget price of Rs. 9,999. The smartwatch is available to pre-order exclusively from Flipkart and will be released by October 10.
Martian Notifier is a Bluetooth 4.0-enabled smartwatch that lets users view notifications from popular apps like Facebook, Twitter, Instagram, WhatsApp, Skype, LinkedIn, Gmail as well as from thousands of Android and iOS apps. The wearable also supports CallerIDs and text message support.
Jeffrey Hsieh, CEO of Martian Watches stated in an official press release, “Bringing the Martian Notifier to a worldwide market, especially a major growth market for consumer electronics such as India, provides a unique opportunity to set standards in the Indian wearable tech market with our world class quality and great value. Consumers in India are looking for wearable technology that melds well into their daily lives with a personalized digital experience, and we feel a smartwatch design with style like ours is just the thing they are looking for and Flipkart is the ideal partner to help make this available to them.”
Tech giants like Sony, LG, Samsung and Motorola are targeting India with their wearable devices. However the cost is a big detriment to smartwatch sales in India, with the wearable's costing as much as a mid-range smartphone.
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